Discover Iceland is a dynamic adventure tour operator offering a wide range of guided private tours to guarantee your dream vacation. We are great for private group sizes from 2 to 20 people escorted by Icelandic local guides.  Contact us to for you hand crafted itinerary based on your objectives and interests for your Iceland visit.


Mercedes Benz VIP usded for Private Tours

South Coast | Private Tour | Waterfalls and Black Sands

Tour the south coast to see volcanoes, glaciers and waterfalls. Off the beaten track with a very small group.

Golden Circle | Gullfoss - Geysir - Þingvellir | Private Tour

Tour the classic Golden Circle Private Tour. We'll show you some extra gorgeous locations.
Flexible Travel Experience

Snæfellsnes Peninsula | Private Tour

Shaped by the ocean, the glacier, and volcanic activity with fjords, waterfalls and quaint villages.

Why choose Discover Iceland to plan your private trip?

We are flexible

We hand craft amazing Iceland tours according to your personal preference. Our passion for being your host for Iceland reaches far.

We help in planning

We are involved in the process of your journey from the beginning. Tap into our years of experience local knowledge.

Experienced Local Guides

Our guides are native Icelanders, this is very important when it comes to selecting the right host to show you around.


Iceland Super Jeep

South Coast & Jokulsarlon | Multi Day Private Tour

Visit the glacier near the Jökulsárlón Iceberg Lagoon and the other highlights of the South Coast.
Kirkjufelland + Snaefellsnes Peninsula

Snæfellsnes Peninsula | 2 Day Private Tour

We customize overnight private tours for family or friends traveling together.
Iceland Private Tour

Iceland Panorama | 8 Day Ring Road | Private Tour

This will be your personal and private tour, customized to your needs and wishes.

Why go for Discover Iceland

Beautiful hidden places

We make sure that you immerse completely and take back home only good memories.

Capable Cars

Our cars are luxurious and very capable for the Icelandic landscape in comfort, luxury and style

Emotional travel

We cover each and every spot of Iceland and no corner is left untouched.


Super Jeep private tour

Golden Circle Glacier | Super Jeep Private Tour

Join us in our 4×4 super jeep adventure to this popular attraction, adding a visit to Langjökull Glacier.
Seeking professional help from a tour guide

Thorsmork Nature Valley | Private SuperJeep Tour

Thorsmork is a fantasy realm for hikers and nature lovers of all ages. This is the best off-road tour!
Determining the time of visit

Grand South Coast Tour | Private Tour

Tour the south coast to see volcanoes, glaciers and waterfalls. Off the beaten track with a very small group.

Read The Reviews from Google and Trip Advisor

Lim Shufen
Lim Shufen
I went on a 10days Ring road tour under Discover Iceland recently at end of october to beginning of november. It was a private tour with our guide Tryggvi and 4 of us. We enjoyed the tour as Iceland is really so beautiful. The views we get to see on the Ring road tour was a lifetime memories for all of us. The only feedback that we like to give was that our guide Tryggvi could have inform us the itinerary of the day so that even we couldnt go to all the places listed we could have chosen the places that we wanted to visit rather than he chosen it for us. We dont mind that we couldnt completed all itineraries but we prefer to chose the places we were more interested to visit. And our guide talked too soft. Our friend who was sitting in the last row of the car couldnt hear anything he was talking. We already had a hard time as our luggages was delayed by 4 full days. But we like to thank him for bringing us to the domestic airport after his work hour after we found out that our luggages didnt arrive in the hotel as promised by Icelandair. I managed to use my tracker to trace down our luggages that had arrived in domestic airport of the town we were in but the airport staffs missed out the delivery of our luggages. Tryggvi drove us straight to the airport and reached in 10mins and we got our luggages. We couldnt imagined if we had left the hotel the next day and our luggages came after we left. It was real lucky that i had a tracker inside my luggage.
Iceland can be expensive, so I shopped around with at least 6 different companies. While most tourists rent cars and drive, I'm the non-directionally challenged person in my group which means I would be the driver and I wanted to enjoy the scenery as much as the rest of my group so we decided on a private tour. I also did not like the idea of staying in Reykjavik and taking 8-10 hour tours every day in different directions in order to get to some of the most beautiful places I have ever seen. I wanted to drive to one area and stay there a couple of days to do most activities nearby and then move on to the next. We decided on a 9 day tour staying at 4 different locations with lots of activities in the month of late October. I reached out to many companies, and they either wanted an exorbitant amount of money for a private tour or gave us the cookie cutter tour with impersonal service. Online, I stumbled upon Discover Iceland, this is the company I chose. Reasonable prices for a private tour, excellent service with attention to detail, reliable car/van/superjeep fleet of company cars, and amazing guides. My experience started by emailing the company, and Magdalena was the main contact. She is amazing at helping you plan, giving opinions and options, listening to the customer, and responding to emails quickly (don't forget the time difference). I informed her of the activities that I wanted to do and had some ideas on the hotels I wanted to stay at. She listened, advised, and helped me come up with our final itinerary. Magdalena's customer service was impeccable and made a great first impression of the company. After the itinerary was set, I received the pricing. It was reasonable compared to other quotes from other companies for the same itinerary. I'm not saying cheap, I'm saying appropriate for the amazing level of service they provide. No price gouging. Payment was easy, done online. Sent deposit first, then rest of the payment a month or so before the trip. A couple weeks before the trip, Magdalena reached out, confirmed payment, and sent all the info ready for our trip. Once in Iceland, we were met by our amazing guide Tomas in the lobby. Made us feel welcomed and at ease instantly. Thank God because he was going to be with us for the entire trip 🤣🤣. Tomas was fun, informative, and flexible to adjust daily activities according to time and weather, always willing to make suggestions on places to eat/drink and be willing to take pictures. We had fun singing in the car, music was available, and had great driving skills. Of course, if you want a quiet trip, Tomas can do that also, he can read the customer and provide a tailored experience for each group. I mentioned the fleet of cars because every couple of days we were picked up in a different car depending on the activities that were to come. All that was set up by Magdalena so that we would be comfortable. We had an amazing trip, thanks to Tomas, Magdalena, and Discover Iceland. It was magic, and we will come back to explore the rest of the country in the near future. Thank you, Tomas and Magdalena. It was one of the best trips of my life, and I traveled a lot.
David Krivit
David Krivit
A great 4 days with Stefan doing the glacier hike, lava caves, and lots more. Safe and professional with the knowledge of Iceland and the strength of Thor. Large and clean vehicles with great food stops. Tak!
Debra Sperling
Debra Sperling
We had an amazing 3 days of tours with Tomas! Tomas was funny, entertaining and informative. He showed us all the highlights of The Golden Circle, The South Coast, and Snaefellsnes. Iceland is such a beautiful country and Tomas made sure we saw everything in comfort and style! Thanks again Tomas and Discover Iceland for making our holiday so special! Tomas, you are like family now! 😊
Helen Dickinson
Helen Dickinson
Great service, great driver!
Gisela Khan Petersson
Gisela Khan Petersson
We had a perfect day exploring the Snæfellsnes Peninsula. It was very smooth to book this tour online. Discover Iceland was very helpful and professional. We will definitely come back and book another tour soon. Highly recommending this company and our tour guide, Tomas. We had so much fun and couldn’t asked for a better guide. He knew exactly how we wanted to explore Iceland by listening to us and by that he gave us an memorable experience. We are forever grateful for this day. Thank you!
Daniele De matteis
Daniele De matteis
Discovery islandia Mejor experiencia en isladia recomiendo 4x4 nuevos y giorgio fue muy amable con nosotros top recomiendo
Maria K.
Maria K.
Very professional business and very very helpful. We had planned a tour for 13 people but dew to circumstances we have remained just 6. We had exchanged hundreds of mails to arrange the tour from the start and Georg and Karen helped us to make our dream trip come true. We totally recommend Discover Iceland because you can tell a good office from, when plans have to be changed, how flexible and efficient it can be.
Rinky Sundriyal
Rinky Sundriyal
Enjoyed my Iceland luxury tour to the fullest this December I came across Discover Iceland through their Instagram page.I was really attracted towards the amazing pictures they had on their page,so I decided to visit their website as well. Their website is so informative and after spending a little time on it, I was convinced to book my own luxury tour with them. The experience was amazing and the tour operators were so friendly. it felt like having friends on my solo trip. I loved the country so much and I have come back with tons of memories. Definitely will recommend checking these guys out for your Iceland Private Tour needs and packages.

star rating  What a fantastic trip. Do not hesitate to book. Excellent cars and organisation etc but what makes it special is the amazing local guide. Tomas was the highlight for us.... read more

avatar thumb Mike M
November 7, 2023

star rating  Excellent in all aspects. - Went on a customized private day tour into the highlands with Bolli organized by Georg and Discover Iceland. Everything was outstanding across organizing the trip, planning the route, and being... read more

avatar thumb DQ22
October 30, 2023

star rating  Discover Iceland Private Tours - We had an amazing 3 days of tours with Tomas! Tomas was funny, entertaining and informative. He showed us all the highlights of The Golden Circle, The South Coast,... read more

avatar thumb 188ds188
October 14, 2023


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